To encourage artistically gifted observant Jews to develop and express their talent.
A world in which the talent Hashem created is actualized and in which the spiritual values of Torah are beautified.
ATARA encourages the utilization of creative talent in the service of religious values to bring meaning and beauty to others.
ATARA encourages relationship building, social networking and professional collaboration.
ATARA promotes the creative and performing arts as acceptable ways to communicate and the halachic system as a standard.
ATARA supports artists in maintaining the quality of both their art and their religious life.
ATARA demonstrates sensitivity to both the creative needs of artists as well as a range of religious outlooks among both artists and audience members.